Aug 21, 2019
In any decent persuasive conversation lies a deep undercurrent of a range of emotions that go with making a big decision –a high-ticket investment, for example, or a decision to hire an employee.
Thriving Under Fire founder John Faisandier joins us from New Zealand for this episode to share his knowledge and understanding of when that moment comes – and how so many people in the role of persuader or sales botch it because they can’t consciously sense it or respond appropriately.
John and I got introduced by Kathleen Gage, a previous guest on the show. Be careful to note John’s overriding theme here of turning difficult customers into business success; the objective is to become unflappably good at converting emotionally charged exchanges into sales, renewals and referrals.
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